Unique Partnership To Help First Responders and Youth Athletes

Da Rulk, a.k.a. Joseph Sakoda, is bringing his no-nonsense Always Can® brand to the premier active nutrition company, Max Muscle Nutrition in an effort to help first responders and elite youth athletes train harder and more efficiently and recover faster through proper nutrition so they can be the best they can be – day in and day out.

Da Rulk created Raw Functional Training (RFT®), which focuses on the body’s foundational movement patterns and sequences these movements together to enhance core stability, joint mobility, and overall functional strength and conditioning. Da Rulk trains first responders, professional athletes, elite student-athletes, Navy SEALs, SWAT team members, Search and Rescue units, and more.

“I love helping people do more than they believe they can do,” Da Rulk, who has physically bear crawled an entire 5K and 10K, said. “My mission is to show everyone that they can be unstoppable if they commit to purpose and do the work.”

Da Rulk’s mission aligns with the vision and brand strategy of Max Muscle Nutrition, a premier active nutrition company founded on the pillars of transparency, authenticity, efficacy, and results. Max Muscle Nutrition has thrived in the industry for nearly 30 years, empowering individuals and athletes to achieve the best versions of themselves, regardless of their starting point. Before Da Rulk chose to endorse Max Muscle Nutrition, however, he had to try the products for himself. This is what he had to say about them:

“Honestly, I feel stronger, I sleep better, and I feel more efficient and more able to take on the tasks at hand,” Da Rulk said. “It reinforces to me that Max Muscle Nutrition is truly committed to delivering the best products.”

By partnering with Max Muscle Nutrition, Da Rulk will serve as a brand ambassador and advocate, sharing the Max Muscle Nutrition difference with his engaged fitness community at his training facility, in the field, and with his community of followers on Instagram (@da_rulk) with a particular focus on first responders and elite youth athletes. He will also be involved in putting his “Da Rulk Approved” stamp on special supplement stacks designed to support functional training and recovery for first responders and youth athletes. And, Da Rulk and Max Muscle Nutrition Co-Founder Sean Greene will be developing a nutrition component for the upcoming ‘Complete Athlete’ training program.

“We are pleased to be able to work with Da Rulk on the Complete Athlete training program and have the opportunity for him to share our trusted brand with first responders and elite youth athletes,” said Sean Greene. “Da Rulk is the real deal and his credibility comes from those who train with him.”

ABOUT MAX MUSCLE NUTRITION
Max One Nutrition LLC, DBA Max Muscle Nutrition, empowers individuals and athletes to achieve the best versions of themselves, regardless of their nutritional and fitness starting point. With more than 120 franchised retail locations across the United States, the Max Muscle brand is revolutionizing the active nutrition industry with its unmatched proprietary in-store customer experience. This unique approach combines one-on-one nutrition coaching with ultra-premium, scientifically formulated products, and data-driven assessment and progress tools. Established in 1991, Max Muscle Nutrition, headquartered in Sioux Falls, SD with offices in Orange, CA, has become synonymous with transparency, authenticity, efficacy, and results. Discover more at MaxMuscle.com.

ABOUT DA RULK
Da Rulk is an Orange County, CA based fitness expert and creator of Raw Functional Training (RFT®). RFT focuses on the body’s foundational movement patterns and sequences these movements together to enhance core stability, joint mobility, and overall functional strength and conditioning. Da Rulk trains professional athletes, first responders, elite youth athletes, Navy SEALs, search and rescue units, and more. Da Rulk’s mission is to spread his Always Can® brand and philosophy on giving 120 percent effort.